Montag, 14. Juni 2010

What Does the User Experience Team Do?


"A story, about a new, not-yet-released, product. The iPhone."

Not the iPhone 4, the iPhone 1!
The seven user experience lessons were and are:

- Place better 'experiences' ahead of more features.
- Start with actual experiences.
- Solve the real problems.
- Play to think.
- Treat interfaces like conversations.
- Lead with a vision.
- Obsess on the details.

To repeat it: "It's not about more features. Place better 'experiences' ahead of more features.

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